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Why Video Marketing Works

Selling your home isn’t just about listing it; it’s about showcasing it to the right audience in the most compelling way.

Tara Headshot

Sellers Trust
Tara Polley

Tara Polley, Wine Country host of the National, Emmy-nominated American Dream TV, combines her expertise in real estate with her media presence to deliver unparalleled results for her clients.

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With over 23 years of experience in Sonoma County real estate, Tara knows how to position your property for success. She’s a long-time Sonoma County resident with deep community ties, giving her unique insight into the local market. Her marketing expertise ensures your home not only stands out but attracts motivated buyers ready to make an offer.

Unlock Maximum Exposure for Your Home with Award-Winning Video Marketing

Your Home Deserves the Spotlight

Imagine your property capturing the hearts of buyers the moment they see it. With Tara Polley’s video marketing, your home becomes more than a listing—it becomes a story buyers can’t resist. Statistics prove it:

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  • 93% of buyers say online videos influence their purchase decisions.

  • Homes marketed with video receive 403% more inquiries than those without.

  • 4x higher engagement compared to static photos or text.​

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Every video Tara creates is designed to make buyers fall in love with your home, inspiring action that leads to results.

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A Stage Like No Other

American Dream TV

As a host and Power Player of American Dream TV, Tara takes your home to a national audience. This 2x Emmy-nominated show, syndicated across platforms like the Travel Channel, HGTV, AppleTV, Roku, Amazon Prime, and more, ensures your home gets the spotlight it deserves.

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  • National Reach, Local Focus: Your property gains exposure to millions of potential buyers locally and worldwide.

  • Prestige and Trust: Homes featured on trusted platforms like American Dream TV carry unmatched credibility.

  • Emotional Connections: The storytelling format Tara uses creates a lasting impact on viewers.

The Psychology of Selling with Video

Lead Generation That Converts

​​Humans are visual and emotional beings. A well-crafted video creates:
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  • Emotional Anchors: Buyers picture themselves living in your home, turning interest into action.

  • Scarcity Effect: High-quality marketing makes your property feel exclusive and desirable.

  • FOMO (Fear of Missing Out): When buyers see others engaging with your listing, they act quickly to avoid missing out.

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Video is more than just a trend; it’s the most powerful tool for selling homes today. Here’s why it works:

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  • Captures Attention: Dynamic visuals grab buyers’ interest immediately.

  • Evokes Emotion: Buyers picture themselves living in your home, making it irresistible.

  • Boosts Visibility: Video listings rank higher on search engines, increasing exposure.

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With Tara’s Emmy-worthy storytelling, your property will leave a lasting impression that moves buyers from curiosity to commitment.

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Lead Generation That Converts

We ensure your home reaches motivated buyers with these proven strategies:

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SEO-Optimized Listings: Expert written descriptions and keywords rank your home at the top of search results, driving organic traffic.

 

Social Media Amplification: Engaging reels, posts, and ads attract thousands of views and leads.

 

Call-to-Action Hooks: Every video includes clear next steps, funneling viewers directly to Tara for inquiries.​

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Ready to Elevate Your Home Sale?

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Don’t let your home get lost in the crowd. Partner with Tara Polley and experience the difference professional video marketing can make. Her proven strategies turn viewers into buyers, faster and for more value.

 

Don’t settle for ordinary marketing when you can have extraordinary results. Contact Tara Polley today and let’s make your home the star of its own show.

TARA POLLEY, Realtor & TV Host
Sotheby's International Realty
The American Dream TV Network
707-799-2004 Mobile
Polleysproperties@gmail.com
CADRE01333993

AS SEEN ON
white sothebys international realty logo
TARA POLLEY 
Realtor & Lifestyle Television Host
707.799.2004 Mobile
PolleysProperties@gmail.com
WelcomeHomeSonoma.com

   © 2029 all rights reserved by Tara Polley    CaBRE#01333993 793 Boradway Sonoma CA 95476  

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Equal Housing Opportunity. This Web site is not the official Web site of Sotheby's International Realty, Inc. Sotheby's International Realty, Inc. does not make any representation or warranty regarding any information, including without limitation its accuracy or completeness, contained on this Web site. Information deemed reliable but not guaranteed. Buyer should investigate all information to their satisfaction.  Accessibility Statement can be accessed HERE

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