My New Blog

BAY AREA CA WEEKLY REAL ESTATE MARKET WATCH
May 21st, 2008 10:43 AM
Weekly Market Watch

It’s official! Fannie Mae is scrapping its declining markets policy which previously required borrowers to put up an extra 5% down payment when purchasing homes in areas deemed “declining markets,” both the National Association of Realtors (http://www.
realtor. org/rmodaily.
nsf/pages/News2008051602) and Inman News (http://www.
inman. com/news/2008/05/16/fannie-mae-ditching-declining-market-policy) reported Friday.




Under the policy change, borrowers will get loans up to 95% loan-to-value, even in markets in which prices have been falling. Prior to the change, borrowers could only get loans up to 90% to give lenders a 5-percentage-point cushion to protect against possible price declines in the future.




The previous controversial policy kept some would-be home buyers from taking action because they could not come up with the funds to make the increased down payment. Others may have avoided buying because they were afraid to do so if prices were still declining. By eliminating this policy, Fannie May will instead require 3% down payments for conventional, conforming mortgages processed through its Desktop Underwriter automated underwriting system and 5% minimum down payments for loans process manually, Inman News reported.




The new policy, which takes effect June 1, should be welcome news for many buyers, especially first time buyers.




Are you ready for some more good news? NAR’s Chief Economist Lawrence Yun reported Friday that “home sales have stabilized over the last seven months and should increase slightly in the second half of 2008.




Things are certainly looking brighter for real estate and with the subprime lending crisis looking more like a thing of the past, it seems we are finally moving in the direction of recovery.




But is “recovery” a theme here at home? My Magic Eight Ball says “All signs point to yes.


” Read on:

- The East Bay continues to see a flurry of activity. One new Kensington listing had 119 visitors. One Castro Valley Agent reports that she has so many buyers but cannot get into contract due to all of the multiple offer bidding on well-maintained properties. The Agent noted that she is having a hard time convincing her buyers to write over asking price on listings because they do not recognize that the market is changing again. We’ve been talking about the pent-up demand for some time. Now, with buyers finally making their move, it seems to finally becoming a reality. We need to be sure we are articulating the changing market – which seems to be making its move almost daily – to our buyers, now, before it is too late. REOs continue to be a prominent source of business for much of the East Bay. Most offices report that REO listings often receive multiple offers.



- The North Bay is also showing great signs of recovery, particularly in the entry level market. The Petaluma office reports that “multiple offers continue to dominate our escrows. One property had 10 offers and another had six.” Marin neighbor Mill Valley reports that the $1.5 to $2.5 million is picking up and listings are “going quickly…Buyers are stepping up.



- The Peninsula, which for weeks has had a major issue with lack of quality inventory, seemed to see a slowdown this week; some would argue largely in part due to the Mother’s Day holiday. I tend to feel that the issue remains a lack of good, well-showing listings that are priced competitively. Throughout the region, motivation of buyers seems to fluctuate and most are taking on a wait and see attitude as they hope to see what comes on the market over the next few weeks and into June as sellers put their homes on the market once school has ended. The Burlingame office reported that buyers in the $900,000 to $1.5 million are showing up in great numbers at open homes but are choosing to sit on the fence in the belief that prices and interest rates will come down further. Remember my May Reality Check message entitled “The Facts About Real Estate: A Market Update and Why Waiting May Cost You”? Now would be a perfect time to revisit it as it perfectly explains what waiting could cost buyers.



- Four out of five San Francisco offices reported steady activity this week, with the fifth noting an increase. It seems inventory may be creeping up but those listings that show well and are priced right are quickly being snatched up by savvy buyers. This week alone our five San Francisco offices had 10 listings go into multiple offers, with the Lakeside office reporting six of those multiple offer properties.




With the government’s efforts to stimulate the housing industry and the recent momentum our market has enjoyed, I think we would all agree that we are in the beginning of a transition market. The key is to work to find a middle ground between “buyers’ expectations and sellers’ hopes.” By keeping negotiations open, agreements can be and are being reached with cooperation on both sides.



DON'T FORGET!!! IF YOU OR SOMEONE YOU KNOW, IS LOOKING TO BUY OR SELL REAL ESTATE IN NORTHERN CALIFORNIA, OR THROUGHOUT THE WORLD, GIVE ME A CALL WITH THEIR NAME AND NUMBER AND I WILL TAKE GOOD CARE OF THEM!!!

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Posted by Tara Polley, GRI, ABR, Realtor on May 21st, 2008 10:43 AMPost a Comment (0)

Just Listed! 312 Laurel Ct Cloverdale, CA 95425
May 18th, 2008 5:28 PM
Header
Header_2
Listings Photo
$655,000.00
312 Laurel Ct

Cloverdale, CA 95425



Beds: 5.0 Rooms: 5
Baths: 3.00 Sq. Ft.: 2890.00
Garage: 2.0 Built: 2004
 

This is a new listing that
I thought you might be
interested in. Visit this
listing online to see more
photos of the property,
Google Earth satellite
images, and much more.
 

If you have any questions
about this property or
require more information,
please feel free to call.

Tara Polley, GRI, ABR, Realtor
Tara Polley ~ Coldwell Banker/ Polley Polley & Madsen
707-799-2004
www.TaraPolley.com



 
  Visit this listing at Here

Posted by Tara Polley, GRI, ABR, Realtor on May 18th, 2008 5:28 PMPost a Comment (0)

Just Listed! 714 Teresa Ct Petaluma, CA 94954
April 24th, 2008 4:53 PM
Header
Header_2
Listings Photo
$465,000.00
714 Teresa Ct

Petaluma, CA 94954



Beds: 4.0 Rooms: 4
Baths: 2.00 Sq. Ft.: 1200.00
Garage: 0 Built: 1964
 

This is a new listing that
I thought you might be
interested in. Visit this
listing online to see more
photos of the property,
Google Earth satellite
images, and much more.
 

If you have any questions
about this property or
require more information,
please feel free to call.

Tara Polley, GRI, ABR, Realtor
Tara Polley ~ Coldwell Banker/ Polley Polley & Madsen
707-799-2004
www.TaraPolley.com



 
  Visit this listing at Here

Posted by Tara Polley, GRI, ABR, Realtor on April 24th, 2008 4:53 PMPost a Comment (0)

Weekly Market Watch
March 24th, 2008 10:12 AM

Weekly Market Watch

DataQuick, the real estate information service that the media looks to every month, issued yet another gloomy report on Thursday. Frankly, I think the reports received from our offices each week, and from talking to all of those hardworking Coldwell Banker Sales Associates in the field, should be what’s making the headlines in our newspapers instead of DataQuick’s latest monthly statistics. We are actually working with buyers and sellers and understand our local markets.  We comprehend the intricacies of the various communities and neighborhoods we work with, and we actually know what’s happening out there.  Quite simply, they don’t know what we know about the market TODAY.  They can only report on what closed last month based on transactions that began 30 to 90 days prior.  We need to continue to remind our buyers and our sellers that what they see in the newspaper today is a reflection of the recent past – not necessarily a snapshot of the current market and certainly no prediction of the future.  Yes – it’s been a challenging market overall as of late, but we see definite signs of improvements that just aren’t reported anywhere else.

Here’s something current that I haven’t read about – we’re seeing a drop in month’s inventory in virtually every county in our area.  We’re seeing an increasing number of homes going into contract.  We’re seeing open houses in most areas that continue to teem with buyers anxious to take advantage of the low rates and plentiful selection.  We’re seeing a boost in the number of first-time buyers who don’t have to sell an existing home in order to make their purchase. Were seeing investors snap up great deals on REO and foreclosure properties.  We’re seeing high-end homes selling off-market - meaning that they sell without ever hitting the MLS - often with multiple offers and well over the asking price, (this also means that DataQuick won’t account for those homes in its statistics for sales and median prices next month).

In Petaluma, six different open houses received more than 30 attending groups apiece.  Pleasanton and Fremont have begun offering Bank Owned Property Tours and they are being met with huge success.  Open house attendance is up for the third consecutive week in Santa Rosa and Sebastopol. In Berkeley we saw multiple offers on a well priced listing. Danville sold a 2 million + property in less than a week. In Pleasant Hill a broker’s open that was supposed to close at 2:30pm stayed open until 7pm in order to accommodate the vast amount of walk-in traffic.  A Martinez open house had more than 50 attendees.  A Noe Valley listing had over 100 groups pass through it.

A Portola Valley home listed at $2.5 million had more than 100 groups through its open house and sold with three offers.  80% of Menlo Park sales were multiple offers.  In San Francisco a fixer in Hayes Valley sold for 20% over asking and multiple offer situations are once again becoming the norm.  The Market Street office notes busy opens on Sundays and on Thursday nights, and that homes that have been on the market for months are selling now.

Clearly, our government is taking the essential steps to allow the markets to recover in a way that stimulates the economy, keeps interest rates affordable, and helps buyers, sellers and investors alike.  At the time of writing this, we are waiting for a possible full 1% cut from the Fed. And again, we see the beginnings of the positive aspects in our San Francisco Bay Area markets on a daily basis.  Our continued optimism is grounded in what we see today, and in the eager eyes of our buyers and sellers.

Have a great week!


Posted by Tara Polley, GRI, ABR, Realtor on March 24th, 2008 10:12 AMPost a Comment (0)

Got Cash?
March 24th, 2008 10:11 AM
Our office posted 39 opens last week and 31 this week (Thursday to Thursday). Mostly under 500K and some over a Million. Not much in the mid-lands.
 
The resetting of loans are driving REOs into the market (Most of these loans were purchases by first time buyers or financially weak investors at the lower end of our market). The bulk of them will hit the market this year at below market pricing. This is creating what I believe to be a "below market opportunity window".
 
It is more common than not to see multiple offers on the most competitively priced REO properties. Our market has awakened to the fact that there are smokin' deals to be had. I say "below market pricing" because there is extraordinary influence on lenders to get those properties off their books and get liquid. For many lenders the pressure may be financial life or death. (It is interesting to note that our Sonoma County Tax Assessor is beginning to reassess properties above sales price because they are deemed to have been purchased at below market.) I believe this supply of fire sale inventory will run it's course, and in three to five years those properties will return to a market value of a hundred to two hundred over the fire sale pricing
 
The activity level we are seeing would lead me to think I am not alone in that belief. A quick glance at the attatched "Under 500K" graphs might lead one to surmise that we have found the bottom of the market...
 
Got cash?

Posted by Tara Polley, GRI, ABR, Realtor on March 24th, 2008 10:11 AMPost a Comment (0)

Housing Crisis or Opportunity?
October 30th, 2007 8:57 AM

HOUSING CRISIS OR OPPORTUNITY?

Historically, Real Estate Has Been a Solid, Long Term
Investment


Looking at the last 40 years of real estate in California, we have seen very few times in which real estate values have dropped. In fact, according to the California Association of Realtors, since 1970 the real estate market in California has only dropped seven times, six times under 3.7% and only once at 4.5%. On the contrary, our market has seen remarkable growth. In 1970, the median cost of a singlefamily home in California was $26,000. Today, 37 years later, homes have seen a 2,165% increase, now selling for
$588,970.

Historically, Sonoma County Has Enjoyed Even Stronger
Success


According to the California Association of Realtors, in 1990 the median price of a single-family home in Sonoma County was $174,022. Today, just 17 years later, that same single family home is selling for $597,826 - a 244% increase. Certainly in recent months we have seen a shift from a seller's market to a buyer's market but that switch was necessary to continue a healthy flow of exchange amongst buyers and sellers.

The bottom line is that our economy couldn't maintain the double digit increases we saw in home prices in 2003 and 2004 without seeing a shift. If we continued to see an upstream of that magnitude we would nearly eliminate the first-time home buyers which could potentially drastically
hinder our economy. Shifts in our market are what keep our economy running smoothly.

Is Now the Time to Buy?

Now may be the time to buy: mortgage rates remain low (certainly by historical standards), prices have stabilized and there is a large selection of homes to choose from.

Certainly it makes a more exciting news story for journalists to dwell on the negative, but for smart consumers it is definitely more economically advantageous to seize opportunities as they present themselves. And this market may offer some tremendous opportunities.

While no one can predict the future, if history is any indication, then real estate over the long run will continue to be a solid investment. And that's good news for everyone - buyers, sellers and the real estate industry.

If you are ready to make an informed and educated decision about real estate, please contact me today. I would be happy to help you.

TARA POLLEY, GRI, ABR, Realtor
Coldwell Banker Office
707.535.8837 (Direct)
707.799.2004 (Mobile)
tara4home@aol.com
www.WelcomeHomeSonoma.com


SOURCE: California Association of REALTORS®


Posted by Tara Polley, GRI, ABR, Realtor on October 30th, 2007 8:57 AMPost a Comment (0)

Weekely Market Watch
October 17th, 2007 10:57 AM

COLDWELL BANKER
Weekly Market Watch

Oct 15, 2007

Reports this week indicate that, in many areas, our more than 560 open houses were seeing steady streams of visitors, and buyer interest is up.  There are slower spots around the Bay Area to be sure, but for every slow spot, there is another that is seeing exceptional activity.  As I keep saying, real estate is a local industry.  The trends, numbers, statistics and "facts" we read about tell a regional story, but that story isn't indicative of market conditions in specific locations, neighborhoods and communities.  There are cold spots with high inventory levels, and there are hot spots where competition to buy a home is fierce.

 

The reality is this – the increased median prices that are reported in most areas are affected by the fact that, in those hotter markets, the prices have barely dropped, if at all.  In addition, homes in the $2 million plus range are selling quickly and over asking price.  There is a wide variety of homes available in several areas of the East and North Bays at bargain prices waiting to be snapped up.  In San Leandro, we're seeing condominiums now available for under $300,000.  In San Francisco and the Peninsula, sales activity is down because inventory is down – people are hanging on to their long term real estate investments in those areas.

 

It is nice to see that both buyers and sellers are starting to change their perceptions and recognize the localness of our real estate industry. Today's consumer is best-served by being an educated consumer. Those interested in learning more about how to navigate current real estate conditions – and how to take advantage of the buyer's market and historically low interest rates – should start that education with a LOCAL real estate professional instead of relying solely on the area newspaper or real estate blog. There are bargains to be had and now is the time to take advantage of them.

 

Refreshing, isn't it, to note that listing inventory reported by our offices is steady almost across the board?  Sales activity is also reported as being overwhelmingly steady.  Keep in mind that when the combination of price, location and condition are in alignment, boom, a house sells.

 

Have a great week!

Brought to you courtesy of :

TARA POLLEY, GRI, ABR, Realtor
Coldwell Banker
707-799-2004 Mobile 


Posted by Tara Polley, GRI, ABR, Realtor on October 17th, 2007 10:57 AMPost a Comment (0)

The inside scoop on how to find the right lender...
October 4th, 2007 8:54 AM
Hi guys! At Coldwell Banker, we offer the convenience of a great In House Lender. What that means, is that when you are ready to purchase a home, and you need to find the best loan, we have someone right there to do that for you. In addition to the great rates, friendly service and professional knowledge Princeton Capital provides, they are also located in the same office, so we are able to work together consistently to communicate and handle any challenges that arise on a moments notice. No phone tag for days! Here are a few tips from Miguel Alfaro, my preferred loan officer. Enjoy!


SHOPPING AROUND FOR A LOAN?
HERE'S THE INSIDE SCOOP ON HOW TO DO IT RIGHT!


First: make sure you are working with an experienced, professional loan officer. The largest financial transaction of your life is far too important to place into the hands of someone who is not capable of advising you properly and troubleshooting the issues that may arise along the way. But
how can you tell?

Here are FIVE SIMPLE QUESTIONS YOUR LENDER ABSOLUTELY MUST BE ABLE TO ANSWER CORRECTLY. IF THEY DO NOT KNOW THE ANSWERS...RUN...DON'T WALK....RUN....TO A LENDER THAT DOES!

1. What is happening in the market today and what do you see in the near future?
If a lender can not explain how Mortgage Bonds (NOT the 10-year Treasury Note) and interest rates are moving in real time, as well as what is coming up in the near future, you are talking with someone who is still reading last
week's newspaper, and probably not a professional with whom to entrust your home mortgage financing. Would you work with a stockbroker who is only able to grab yesterday's paper to tell you how a stock traded yesterday,
but had no idea what the movement looks like at the present time and what market conditions could cause changes in the near future? No way!

2. What is the next Economic Report or event that could cause interest rate movements?
A professional lender will have this at their fingertips. Each mortgage professional should have an up to date calendar of weekly economic reports and events that may cause rates to fluctuate.

3. Do they specialize in the local purchase market and for how long?
Because Princeton Capital has been headquartered here for more than a decade, we are experts in the unique lending requirements of homebuyers in the Bay Area. Princeton Capital is Northern California's top purchase
money lender. No other retail mortgage company is working with more homebuyers, doing more transactions than Princeton Capital.

4. How do they search and negotiate the most competitive rates?
As a Mortgage Banker AND Broker, Princeton Capital has access to the nation's top lenders for the widest array of loans available in the marketplace at the most competitive rates. Princeton Capital loan officers use a proprietary electronic loan pricing engine to search through thousands of loan sources, finding the right combination of
product and rate. Also, because of Princeton Capital's high loan volume we are able to negotiate unique lending relationships that give our clients access to programs and more favorable rates not offered to the general public.

5. What kind of security do they have to prevent identity theft?
Princeton Capital has both technological and physical controls in place to see that PII (Personally Identifiable Information) is protected. Our document storage and destruction facilities are certified SOX (The Sarbanes Oxley
Act of 2002) compliant. Our network is protected against intrusion by modern firewall hardware manufactured by Juniper Networks. Verio, a national leader in Internet hosting, hosts our Internet loan application. The web
site itself is protected by HTTPS SSL protocol, which encrypts the data stream as the customer keys in data to the loan application. Transmitted data to corporate is via encrypted SSL VPN technology provided by Aventail. The laptop used by the loan officer is protected with whole disk encryption provided by PGP. The whole disk encryption ensures that IF a laptop is lost or stolen, the data is inaccessible to unauthorized personnel. When
communicating with customers and vendors, Princeton Capital utilizes Zix mail encryption. Messages containing PII are encrypted and routed to an SSL server for retrieval by the intended recipient.

Be smart... Ask questions... Get answers!

More than likely, this is one of the largest and most important financial transactions you will ever make. You might do this only four or five times in your entire life... but we do this every single day. It's your home and your future. It's our profession and our passion. We're ready to work for your best interest!!!

Miguel Alfaro, CMPS®
707.548.6045 Direct
www.princetoncap.com/miguelalfaro
miguelalfaro@princetoncap.com


Miguel Alfaro, CMPS®
Certified Mortgage Planning Specialist

Princeton Capital - "Experts in Home Lending"
600 Bicentennial Way, Ste. 100
Santa Rosa, CA 95403
Cell 707.548.6045
Office 707.535.1992
Fax 866.779.8555
www.princetoncap.com/miguelalfaro

Posted by Tara Polley, GRI, ABR, Realtor on October 4th, 2007 8:54 AMPost a Comment (0)

It's Time To Take A Deep Breath
September 10th, 2007 11:07 AM

It’s Time to Take a Deep Breath

By Ben Stein
THE NEW YORK TIMES
September 9, 2007
http://www.nytimes.com/2007/09/09/business/09every.html

Who would ever have dreamed that credit could be so thrilling? And yet tremors and shivers over credit, and especially over subprime mortgages, have led to some real panic in the financial markets, and rings of fire in the ventricles of the coldest-hearted financiers.

Despite the oceans of ink that have been written on this subject, it seems to me that a few points have rarely been made, and may be worth making now.

IT WASN’T ALL BAD
The subprime mortgage industry apparently helped some people either get into homes or stay in their homes. Yes, it was far from an unmixed good, as we have seen in vivid hues lately. But because of these mortgages, many thousands of Americans who would otherwise not have their own homes now have homes. (Much of the recent subprime mortgage activity was about refinancings, but not all.)

Owning your own home is generally considered the bedrock of the American dream, so this is a good thing, both socially and individually. Walking into your own home, seeing your own dogs waiting for you there, is a major blessing.

The percentage of those who have defaulted is still fairly small, possibly 10 percent to 15 percent of subprime loans, and maybe less. (And subprime mortgages are very roughly 10 percent to 15 percent of mortgages.) That means that the experiment with granting loans to less-qualified buyers worked to a point. I guess — as I have said before — that there was a reason these loans were called “subprime.”

The lending system, however, did go too far in the direction of laxity. Obviously, there should have been tighter standards at the lower end of the borrowing scale. “Stated” income (in other words, “unverified”) and “no doc” loans were probably not a great idea, except for borrowers who were well known to the lender or already had documents on file. There was excessive eagerness to put borrowers into these loans, and now we are all paying the price for the immense fees that the subprime lenders garnered.

This is what we economists call an externality: a cost associated with the transaction that is borne by society in general, not just the parties to the transaction. That cost will be whatever government programs are enacted to bail out borrowers in trouble — while those who lent the money get away pretty much scot-free.

THERE’S PLENTY OF BLAME TO GO AROUND
There has been major dishonesty about mortgages at every level. Subprime issuers in many cases did not tell borrowers what their full costs were going to be, especially when the interest rate reset. This will clearly become a problem, although we cannot yet measure its impact.

The bundlers of subprime debt into collateralized debt obligations did not always tell the buyers of this stuff — especially the foreign buyers — just how risky this paper was, and now the buyers are suffering. (The amounts at risk because of defaults, though, are generally small compared with the capital of the banks in question.)

Alas, there is a long tradition of the United States not telling foreign lenders just how dicey certain loans are. It goes back to the 19th century and American borrowings from Europe for railroads, bridges, canals and farmland. Caveat emptor. Caveat lender.

Today, some of the foreigners send us their toys with lead paint and we send them our bonds with (sometimes) toxic default rates. This isn’t a good thing, but it’s the way the world works. There are a lot of scammers out there. Foreign lenders have every right to be concerned about American standards of truthfulness and disclosure.

But what is often overlooked is that many borrowers, people who look at themselves in the mirror every morning, lied like madmen to get their mortgages.

Years ago, I spoke to a gathering of mortgage sales representatives. Their tales of buyer fraud were almost unbelievable. These salespeople were pretty aggressive themselves, and I wondered how many borrowers would wind up in tears from what they did. But their customers — so I was told — would say anything, sign anything, to get a loan.

The human animal is often dishonest, and if it takes telling a few fibs about income and money in the bank to get into a house, many people will do it. My only point here is that it is not just the big boys whose lies and entrapments got us into trouble. Plenty of ordinary citizens played along.

IT’S GOING TO TAKE TIME
Real estate crashes do not end quickly. Realtors have a rule: there are no soft landings. Residential real estate is like a huge ship. Once it starts moving, it’s hard to stop. Once it slows down, it’s hard to make it speed up again.

We lucky citizens of sunny Southern California have been through some hair-raising real estate crashes since I moved there in 1976. The worst started in the spring of 1990 (just as I closed on my not-at-all-lavish Malibu home). Prices did not recover for a good eight years. That was harrowing, but there is a lesson here: real estate crashes are not like stock fluctuations, in which the market can lose 10 percent in a month and gain it back a few months later. In many cases, real estate takes a long time to turn around.

There is a good side to this, too. Namely, the time to buy real estate is when it’s down. Now, or some time close to now, buyers will be able to find real bargains. In time, maybe a long time, prices will recover and a new peak will be reached. But when everyone is crying the housing blues is the time to buy. Bargain hard. In many regions, sellers want to hear any offer right now.

GOD BLESS THE FED
We should be thankful indeed for the Federal Reserve. I know that some strict disciplinarians want to let the markets go through hell and let borrowers and investors suffer. Except for the possibility that this could provide them with some sadistic glee, I don’t see the point.

A few weeks ago, the markets were in a genuine panic. The traders were erupting with fear in some cases, and with greed as they went short in other cases. If the Fed had not stepped in to supply liquidity and confidence — and to send these overtired traders to their rooms for a time-out — there could have been real problems. Innocent people could have been terribly hurt.

We are lucky to be at a stage of capitalism when we have a Federal Reserve, led by Ben S. Bernanke, and Alan Greenspan before him, that will stop a hysterical market meltdown that is not based on fundamentals. The free marketeers may want to see suffering. Let them watch a boxing match. There is no reason for the innocent to be impoverished because traders panic. I know that the Fed’s rescue mission saved some rich people from distress, too. It’s a small price to pay for keeping the economy on an even keel.

THIS IS A BIG BOAT
“There is a lot of ruin in a nation.” This is from the greatest of all economists, Adam Smith. There is especially a lot of ruin in a nation with the economic power of the United States. I get to the point of laughing when I read doom-saying articles in the business sections of newspapers or watch Jim Cramer on CNBC.

Yes, there are real problems: housing, mortgage defaults, losses at financial firms, rot in hedge funds. But over all, things will be fine. Unless there is a genuine dollar crisis or a devastating recession (very unlikely), things will work out. This economy is very big and very solid. It cannot be derailed for long by anything we have seen lately.

If I were the editor of the business section for just one day, I would run one immense headline: “Everything Is Going to Be Fine. Go Back to Work.”

Ben Stein is a lawyer, writer, actor and economist.


Posted by Tara Polley, GRI, ABR, Realtor on September 10th, 2007 11:07 AMPost a Comment (0)

Weekly Market Watch - September 2, 2007
September 10th, 2007 11:05 AM

Coldwell Banker Weekly Market Watch

September 2, 2007

More than 250 homes were held open during the Labor Day holiday weekend and though many buyers were taking a home-hunting break to enjoy the fine weather, there was plenty of serious activity in most areas. Listing inventory and sales activity were both reported as being overwhelmingly steady in most areas. Offices are buzzing in anticipation of a busy September.

As agents, buyers and sellers alike settle into the school year after refreshing vacations, let’s set the record straight as we move into Fall by rewriting the headlines from a new perspective. 99.2% of Mortgages are Not in Foreclosure.” “Economy is Extremely Strong, Profits are Superb and the World Economy is Exploding!” “People Are Buying Houses.” Sadly, our media continues to focus on the negative and to create misconceptions in the minds of consumers about the housing market.

During our Coldwell Banker Residential Brokerage California Previews International Retreat in Monterey during the last week of August, more than 200 agents were treated to a speech by the renowned real estate economist Gary Watts. He handily dispelled the misconceptions and myths propagated about the current state of the real estate business, and made an excellent case for forecasting continued strength in the California housing market and the lending markets. Watts was so impressive that we have invited him to speak in all four of our regions in order to enlighten and energize you with a dynamic and informative presentation. Here are some excerpts:

“California is home to 36.5 million residents with a population growing over 800,000 last year. However, by 2050 our population will explode (nearly doubling) to 60 million people. With our large diversified economy, California will continue to prosper, the demand for housing will remain strong and as this housing downturn comes to an end, we will once again do very well!”

“The media will still report about massive delinquencies and huge foreclosures in the sub-prime market, but those reports will not be accurate because they don’t explain the difference between a delinquent payment, a notice of default or a foreclosure.”

“All you read and hear is that real estate is going down, yet last month, prices in the U.S. rose 3.4% from a year ago and California is up almost 1%. The Bay Area prices have gained 4.1% over last year and southern California median price is up 3.7%.”

Larry Klapow

President

San Francisco Bay Area

Posted by Tara Polley, GRI, ABR, Realtor on September 10th, 2007 11:05 AMPost a Comment (0)

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Covering Sonoma County, Northern California. 45 minutes North of the Golden Gate.
Petaluma, Rohnert Park, Sebastopol, Santa Rosa, Windsor, Healdsburg, Geyserville, & Cloverdale. 
 

Privacy Policy:
Your privacy is respected here. I will keep your personal information completely confidential. The personal information you share on this website will not be sold to or shared with anyone else. It will be used solely to answer the question for which it has been provided. If, at any time, you wish to discontinue communication that you have initiated, simply email or phone your request and it will be honored immediately. I do not sell or share Customer information with outside marketers who may want to offer you their products or services.

Data maintained by  Coldwell Banker Northern California may not reflect all real estate activity in the market. Information contained herein has been provided by seller/other sources and has not been verified by this broker or its agents. Interested persons should independently verify the accuracy of all information.


Tara Polley ~ Coldwell Banker/ Polley Polley & Madsen 600 Bicentennial Way Suite 100 Santa Rosa, CA 95403
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